Meet the JCMF
Staff & Board
Allison - Executive Director
"Strategic Leadership & Organizational Vision"
Since taking on the role of Executive Director in 2013, Allison has demonstrated a steadfast commitment to driving organizational growth and impact. With over a decade of experience in non-profit leadership, she excels in corporate program management, public relations, volunteer and donor engagement, and administrative operations. Allison is a passionate advocate for youth mental health and education. She has conducted influential discussions at national conferences, facilitated interactive sessions on critical topics such as student well-being, and chaired a statewide committee focused on K-12 suicide prevention. Her expertise is enhanced by a BS in Human Environmental Sciences, and she is currently pursuing a doctorate in Instructional Design and Development. Allison’s dedication extends beyond the workplace—she’s deeply committed to supporting both educators and students as they navigate modern challenges. When she’s not leading the organization, you’ll find her spending quality time with her family, enjoying the beach, or indulging in a good movie night.
Madeline - Director of Marketing
"Marketing Strategy & Creative Development"
Madeline has been with JCMF since April 2021. Before joining the team, Madeline spent over 7 years in the non-profit sector, specializing in teen outreach and prevention, where she honed her skills in strategic communication and community engagement. Armed with a Bachelor of Arts in Psychology from the University of Tennessee, she brings a unique blend of empathy, creativity, and strategic thinking to her role. As the Director of Marketing, with her deep-rooted passion for mental health and youth development she leads impactful strategies in brand development, event coordination, and creative initiatives that amplify the Foundation's mission to support and uplift youth. Madeline’s work is fueled by a genuine desire to make a difference, and she channels her creative energy into everything she does—from innovative marketing campaigns to designing engaging events. Outside of work, she enjoys connecting with nature, exploring creative hobbies like macrame and photography, experimenting in the kitchen, and making memories with her family.
Kathy - Finance and Operations Manager
“Balancing Budgets & Supporting the Team”
With over 20 years of expertise in finance and operations, Kathy is the backbone of financial strategy and resource management at the Foundation. A proud graduate of the Georgia Institute of Technology, she combines a keen analytical mindset with hands-on experience to optimize both financial performance and team operations. Kathy thrives on solving complex challenges, ensuring that budgets are balanced and resources are maximized to support the Foundation's mission. Beyond the numbers, she’s dedicated to fostering a collaborative and efficient work environment where the team can succeed. When she's not balancing budgets, Kathy enjoys exploring her passion for genealogy, traveling to new destinations, and cherishing time spent with family and friends.
Leslie - Grants and Administrative Manager
“Securing Grants, Event Coordination & Streamlining Operations”
Leslie joined the Foundation in February 2023, bringing with her a wealth of experience in grant research, development, and administration. In her current role, she plays a key part in securing funding through grant applications while also providing vital support to the team with various administrative tasks. Prior to her time at the Jennifer Claire Moore Foundation, Leslie dedicated five years as a Child Development Consultant with the Alabama Department of Human Resources, and spent 15 years directing multiple child care centers. With a deep-rooted passion for early childhood development, Leslie is committed to ensuring that every child and family receives the resources and support they need to overcome life's challenges. She earned a Bachelor of Arts in General Psychology, with a focus on Early Childhood Development, from Christopher Newport University. Outside of work, Leslie enjoys spending time with her family and friends, relaxing at the beach, and seeking out new adventures.
Meredith - Community Education and Training Coordinator
"Specializing in Youth Mental Health First Aid"
Meredith brings over 20 years of experience in education, holding a BS in Elementary Education. With a rich background as both a classroom teacher and a mentor in educational training programs, she deeply understands the challenges young people face today. Her expertise in Youth Mental Health First Aid is rooted in both her professional journey and her passion for supporting youth in overcoming adversity. Meredith is dedicated to equipping others with the knowledge and skills to recognize and respond to mental health challenges, empowering individuals and communities to foster positive growth and well-being. Outside of her professional life, Meredith enjoys cheering on her kids at sports games and cherishing quality time with family and friends.
Marty - School Support & Program Specialist
“Supporting Peer Helpers PLUS Programs in K-12 Schools"
With over 25 years of experience in education, Marty brings a wealth of knowledge as a retired teacher and administrator in both elementary and middle school settings. She holds a BA in English Education from The University of Mobile, an MA in Gifted Education from the University of Alabama, and an Educational Leadership Certification from the University of South Alabama. Marty’s mission is rooted in her dedication to empowering educators who create safe, supportive environments where students can share their stories and receive essential mental health support. She is deeply passionate about the work of the Jennifer Claire Moore Foundation helping foster programs that make a lasting impact on students’ lives. Outside of her professional life, Marty enjoys getting lost in a good book, watching sunsets over Mobile Bay, relaxing on the white sands of the Gulf Coast, and exploring new places with her husband, Joe. Together, they have two grown children and the best yellow lab, Lily Jane, who keeps their home full of fun!
Tracey - Community Development and Engagement Specialist
"Donor Relations and Volunteer Management"
Tracey joins the team with a strong background in building lasting relationships and fostering community involvement. Holding a Bachelor of Business Administration from the University of North Texas, she leverages her expertise to strengthen the mission of the Jennifer Claire Moore Foundation by connecting with local civic and community groups, volunteers, and donors. Her previous experience includes working in education as a substitute teacher across elementary, middle, and high school levels, as well as dedicating time to fundraising and supporting various athletic and educational initiatives. Tracey’s passion for giving back is evident in her ability to create impactful volunteer programs and donor relations strategies that advance the Foundation’s mission. Outside of her professional life, Tracey enjoys spending time in the kitchen experimenting with new recipes, going for walks with her dog, and cherishing moments with her two children. She believes in the power of community and the importance of fostering meaningful connections that create positive change.
Our Co-Founders
Frances Holk-Jones, Co-Founder
President & Agent, Frances Holk Insurance, Inc. / State Farm
Robert Craft
Mayor, Gulf Shores – Honorary Board Member
Tim Russell
Baldwin County Probate Judge – Honorary Board Member
Rucker Taylor
Retired CPA – Honorary Board Member
Board of Advisors
Frances Holk-Jones, Chairman
President & Agent, Frances Holk Insurance, Inc. / State Farm
Grayson Moore, President
Field Representative, Baldwin Mutual Insurance Company, Inc.
Lindsay Schumacher, Vice President
Marketing and Public Relations Independent Consultant
Carl Jones, Secretary
President, Baldwin Mutual Insurance Company, Inc.
Matt Fetner, Treasurer
Vice President, Bryant Bank
Marylon Barkan
Marketing & Communications Coordinator, Main Street Alabama
Byron Brackin
Attorney, Brackin, McGriff and Johnson, PC
Ann Chipman
Assistant Director of Children Outpatient Services - Baldwin County, AltaPointe
Allen Cox
Owner, Tidewater Realty & Philanthropist
Greg Dorriety
President, Wells Fargo
Kristen Hellmich
Marketing/Public Relations OWA
Jennifer Kemp
Vice President & Trust Officer, Trustmark National Bank
Blake Maraman
Nurse, Family Practice
Miles McDaniel
Public Relations, Riviera Utilities
Wesley Moore
Owner, Alligator Alley
Charlie Morris
Licensed Psychotherapist
Craig Nelson
Chief Financial Officer, ClearPoint Chemicals
Katie Penry
Psychologist, Private Practice
Rosalyn Reed
Retired
Allison Woodham
Baldwin County Association of Realtors, Communications Director